Coldwell Banker Survey Finds Voice Control Next Big Thing in Smart Home Technology
Coldwell Banker Real Estate is continuing its efforts to be the smart home leader in real estate. This month, Coldwell Banker Real Estate teamed up with Vivint Smart Home to conduct a survey on the types of smart home technology consumers want and the smart home trends they expect to see in 2017.
The survey revealed that the vast majority of Americans who have smart home products – controlled remotely by a smartphone, tablet, computer or by a separate automatic system within the home itself – want voice control. The survey also found that an increasing number of consumers are already using voice control.
According to the survey results, a whopping 72 percent of respondents with smart home products said they wanted voice control. Another 48 percent of Americans with smart home products already have voice control capability.
What systems and products do consumers want to control using their voice? More than half of Americans who own smart home products with voice control use the feature to control entertainment, such as playing music, televisions and speaker systems. In addition to entertainment, the next three most popular functions being controlled by voice activation for smart home product owners are lighting, security products and shopping (all tied at 33 percent).
“We’re not surprised that so many Americans want to be able to use their voice to control smart home products because it makes for a much more intuitive user experience,” said Sean Blankenship, chief marketing officer of Coldwell Banker Real Estate LLC. “As the smart home leader in real estate, Coldwell Banker is at the forefront of smart home trends and we’re hearing directly from our agents that their clients are demanding voice control to make their smart home experience more seamless.”
Voice controlled smart home products were a significant part of the 2017 Consumer Electronics Show (CES®) in Las Vegas, which kicked off January 5 and concluded on January 8. Coldwell Banker was proud to participate in CES once again, even broadcasting live on Facebook from the CES show floor. The company was the only real estate brand to have a presence in this pre-eminent consumer technology conference which drew thousands of exhibitors and product launches from more than 3,800 companies. To see the live broadcast and more coverage from the Coldwell Banker team on the ground, make sure to visit ces.coldwellbanker.com.